With FWD's customer led DNA, they always try to understand customers’ pain points and provide relevant product to change the way people feel about insurance. They aims to apply FWD “clarity” standard for all product materials & communication. FWD's recent brand refresh design also put their strategy into action.

While working at Indigenous Creatives, I am glad to have contributed in the design process for FWD Vietnam's success in launching many products and several internal campaigns. The scope of work includes designing for Brochure, Standee, T&C, Social Post, Internal Newsletter, Memo, Banner, etc. Additionally, there was a collaborative project between Indigenous Creatives and FGS Production to produce a motion graphics video for FWD's internal campaign. I worked on the storyboard and motion design for some frames and polished the overall motion design if there were any mistakes or changes.

Below are some of the work developed for FWD Vietnam.